Project Overview
This project explored how interaction design principles can be applied to a modular product builder. I focused on designing a bouquet customization experience that allows customers to personalize their bouquets by selecting different components and options.
My Focus: Customer-facing product builder
Key Areas: Modular Design, Interaction Design, UI Design, Prototyping
Exploring the Concept
A bouquet is more than a single composition.
A bouquet combines flowers, wrapping, ribbons, and decorative elements to create a personalized arrangement. This made it a suitable concept for exploring how individual components can work together within a customizable product experience.
Structuring the Customization Experience
Breaking down the bouquet into meaningful choices.
I explored how the bouquet could be organized into distinct categories, including size, flowers, wrapper, ribbon, and accessories. This structure provides customers with a clear way to navigate their options and build a bouquet that reflects their preferences.

Designing the Interaction
Making customization clear and intuitive.
The design focuses on presenting options in a structured way so customers can understand their choices and how each component contributes to the final bouquet. Clear selection states, visual previews, and contextual information can help make the customization process easier to follow.

Applying Interactivity
Bringing the customization journey to life.
The product builder brings individual bouquet components into one customization experience. Customers can explore available options and combine different elements to create their preferred arrangement.
Key Learnings
This project strengthened my understanding of how interaction design and information architecture can make product customization more intuitive. I learned the importance of organizing choices clearly, communicating selection states, and considering how individual decisions contribute to the overall product experience.


